Luo Libin: How to Tap into the Potential of Promoting Consumption from the Phenomenon of Zootopia 2

Release time:2025-12-05Author: Luo Libin

Zootopia 2 was released in China for 6 days, with a box office of over 2 billion yuan. After the end of the epidemic, the film market in China and even globally is still recovering. The phenomenon of Zootopia 2 demonstrates the resilience of the Chinese film market, indicating that Chinese films should continue to remain open.


The Fourth Plenary Session of the 20th CPC Central Committee positions a strong domestic market as the strategic support for Chinese path to modernization, and makes an important deployment of vigorously boosting consumption and expanding high-level opening-up. Although the movie is just a small point, the phenomenon of Zootopia 2 can also bring us some inspiration. At the same time as the government introduces various policies to promote consumption, it should also attach importance to cultivating a unified, open, competitive and orderly market environment, expanding opening-up both domestically and internationally, managing product quality standards well, and enabling domestic and imported product suppliers to tap into the consumption potential of the Chinese market in the process of competition.