Using global statistics from 46 countries, this paper mainly studies the influence of cultural factors on attracting international students. It is found that cultural factor is an important factor influencing international students flow. The scale of a country's cultural goods export has a positive role on attracting international students, and the international immigration network between countries is the important factor which has an influence on international students to choose their destinations of studying abroad. The geographical distance between the two countries and language difference have different effects on choosing different types of destinations of studying abroad. Students from developing countries tend to choose developed countries with long geographical distances and the same language as their destinations of studying abroad, students from developed and developing countries tend to choose developing countries with short geographical distances and different languages as their destinations to study abroad, while students from developed countries tend to choose developed countries with short geographical distances and the same languages. Therefore，if China wants to attract more international students, the government must think highly of enlarging the export scale of Chinese cultural goods, build the international immigration network with other countries, strengthen the cultivation of non-English talents, attract talents and international students from countries with short geographical distances, and promote Chinese language training and proficiency test all around the world
